Books
In 2004, with the release of The Millionaire Real Estate Agent, co-authored by Dave Jenks and Jay Papasan, Keller became a best-selling author when the book spent time on the BusinessWeek Best-Seller List. The "Keller System" for real estate sales agent success involves (1) overcoming myths, such as "I can't do it" or "It can't be done in my market"; (2) thinking like a millionaire; (3) generating seller and buyer leads; (4) netting $1 million; and (5) keeping that $1 million. Chapter topics include "Six MythUnderstandings Between You and High Achievement"; "Think a Million"; "Earn a Million"; "The Millionaire Real Estate Agent Models"; "Net a Million"; "Leads"; "Listings"; "Leverage"; "Money"; "Receive a Million"; and "Putting It All Together with Focus."
In 2005, Keller and his team co-authored their second book, The Millionaire Real Estate Investor, which reached The New York Times best-seller list, as well as Businessweek's best-seller list.
Keller collaborated with guest authors Rick Villani and Clay Davis of HomeFixers on the New York Times best-selling FLIP: How to Buy, Fix and Sell Houses for Profit in 2007. Flip extends the national bestselling Millionaire Real Estate series with a step-by-step guide to successfully finding, fixing and selling investment properties.
In early 2008, Keller released, Your First Home: The Proven Path to Home Ownership, which walks homebuyers through the process of real estate and aims to alleviate first-time homebuyers’ fears.
In late summer 2008, Keller released his fourth book, the third in the Millionaire Real Estate series, SHIFT: How Top Real Estate Agents Tackle Tough Times. Based on the aggressive training program that Keller Williams has used to train agents to thrive in “down” markets, SHIFT delivers 12 tactics that bring agents profitable sales and also reached the The New York Times best-seller list, the The Wall Street Journal Business Bestseller List, and the USA Today Bestseller List.
All told, Keller’s books have sold more than a million copies worldwide.
Keller and co-author Papasan recently announced their first non-real estate book, The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results, coming Spring 2013.
All of Gary Keller's books are published by KellerINK. Based in Austin, Texas, KellerINK is a division of Keller Williams Realty, Inc.
Read more about this topic: Gary W. Keller
Famous quotes containing the word books:
“Writers ought to be regarded as wrongdoers who deserve to be acquitted or pardoned only in the rarest cases: that would be a way to keep books from getting out of hand.”
—Friedrich Nietzsche (1844–1900)
“Good books do not make people wiser or happier—only more conscious.”
—Mason Cooley (b. 1927)