Fry's Electronics - Online Sales Operation

Online Sales Operation

Fry's Electronics was late in establishing an online sales presence. They began offering low-cost Internet access in 2000 through their original Web address "Frys.com". The company later bought e-commerce website Cyberian Outpost in November 2001 and started online sales with a different URL (Outpost.com), which confused customers who didn't associate the online name with the brick-and-mortar store. In October 2006, a grand re-opening of Frys.com introduced the online store with the same name as the retail outlets. The outpost.com URL now redirects to the frys.com online store.

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