Fruit by the Foot is a fruit snack made by Betty Crocker. Fruit by the Foot was introduced in 1991 and is still in production.
Fruit by the Foot is very similar to Fruit Roll-Ups (also a General Mills product), in its presentation of being rolled up within itself, but differs in taste, dimension and consumption methods. The similarity in name and concept is such that many people sometimes mistakenly refer to Fruit by the Foot as "Fruit Roll-Ups" and vice versa. The snack is 3 feet (0.91 m) long, and has a loop at the end. Fruit by the Foot is commonly known as Fruit Roll-Ups like its sister brand. Current marketing slogans include "3 Feet of Fun!" In the early 90s, Fruit by the Foot came with stickers that kids would frequently put on their lunch boxes to prove they had eaten Fruit by the Foot.
The original Fruit by the Foot came with a long sticker which is no longer included. Since the 1990s, the paper backing has been printed with games, jokes, or trivia facts - though not all flavors have it, such as 'Rippin Berry Berry'.
Famous quotes containing the words fruit and/or foot:
“It is, I fear, but a vain show of fulfilling the heathen precept, “Know thyself,” and too often leads to a self-estimate which will subsist in the absence of that fruit by which alone the quality of the tree is made evident.”
—George Eliot [Mary Ann (or Marian)
“The idea was to prove at every foot of the way up that you were one of the elected and anointed ones who had the right stuff and could move higher and higher and even—ultimately, God willing, one day—that you might be able to join that special few at the very top, that elite who had the capacity to bring tears to men’s eyes, the very Brotherhood of the Right Stuff itself.”
—Tom Wolfe (b. 1931)