Digital Media (and Social Media Marketing)
Francis began his digital media career at Razorfish, London, one of the key agencies of the .com boom. Since then he has worked at the British Broadcasting corporation, leading production and marketing teams around the build of sites, applications and microsites for BBC's content channels and e-learning departments. Francis has been Head of Engagement Management at AOL Europe, leading the creatie and technology teams during the transition to content driven channels.
Francis has been a digital evangelist and pioneer in digital/social media strategy and marketing, helping large brands to connect with consumers in social space and on multi platform devices. Through his company Softwind Studio, he has helped the BBC achieve social media audiences of more than 21 million, for brands including Top Gear, Doctor Who, Frozen Planet, BBC Good Food and others.
He has helped to transform and guide digital business into monetizing their online content through social media platforms with a focus on ROI. In-house, Francis has worked for Razorfish, BBC, and AOL Europe.
| Persondata | |
|---|---|
| Name | Rodino, Francis |
| Alternative names | |
| Short description | |
| Date of birth | December 18, 1974 |
| Place of birth | New York, NY, USA |
| Date of death | |
| Place of death | |
Read more about this topic: Francis Rodino
Famous quotes containing the words media and/or social:
“Few white citizens are acquainted with blacks other than those projected by the media and the so—called educational system, which is nothing more than a system of rewards and punishments based upon one’s ability to pledge loyalty oaths to Anglo culture. The media and the “educational system” are the prime sources of racism in the United States.”
—Ishmael Reed (b. 1938)
“The value of a family is that it cushions and protects while the individual is learning ways of coping. And a supportive social system provides the same kind of cushioning for the family as a whole.”
—Michael W. Yogman, and T. Berry Brazelton (20th century)