France in The Eurovision Song Contest 2009 - Selection

Selection

Bruno Berberes, the head of the French delegation, stated that a "lovely surprise" was in store for the 2009 French representative, thanks to 2008's experience with Sébastien Tellier who created considerable interest among French show business for the contest. It was decided that a big name would be lined up to represent France at Eurovision in Moscow, someone with a large and popular notoriety. Since Tellier's popularity increased after his participation, Eurovision was discovered to be a great advertising campaign. For example, his Eurovision entry in 2008, "Divine", is now a part of the new advertising campaign for Renault Mégane. Moreover, the competition in France has been open to different music styles since 2007, which encouraged contacts with key national and international companies in the choice of representatives. "We need a large company to cover the costs of participation and to promote our video," says the head of the delegation.

France Télévisions confirmed on 30 January that popular French singer Patricia Kaas had agreed to represent France at the 2009 contest in Moscow. Rumours of Kaas' possible participation at Eurovision first arose in early January, after an article was published by Belgian newspaper La Meuse. The news was originally denied by Kaas' management, however, her manager later confirmed that preparations were being made between Kaas and France Télévisions for her participation. Kaas officially confirmed on France 2's talk show Vivement Dimanche, pre-recorded for broadcast on 8 February, that she would represent France at Eurovision in 2009. On 1 February, Kass revealed that "Et s'il fallait le faire", the first single from her next album Kabaret, would be the song she would compete with at Eurovision.

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