Frame analysis (also called framing analysis) is a multi-disciplinary social science research method used to analyze how people understand situations and activities. The concept is generally attributed to the work of Erving Goffman and his 1974 book Frame analysis: An essay on the organization of experience and has been developed in social movement theory, policy studies and elsewhere.
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Famous quotes containing the words frame and/or analysis:
“Whenever the society is dissolved, it is certain the government of that society cannot remain ... that being as impossible, as for the frame of a house to subsist when the materials of it are scattered and dissipated by a whirlwind, or jumbled into a confused heap by an earthquake.”
—John Locke (1632–1704)
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