History
Fractal Analytics is a provider of analytics services, helping companies: (a) Understand, predict and influence consumer behavior; (b) Improve marketing, pricing, supply chain, risk and claims management; (c) Harmonize data, visualize information, build dashboards and forecast business performance. The company applies advanced math and science to client-provided data to develop custom analytics, such as: interpret and predict customer behavior patterns, predict credit risk and claims loss, assess the impact of marketing mix on sales, predict a customer's response to price changes, and forecast business performance.
Fractal Analytics is headquartered in San Mateo, CA. Srikanth Velamakanni is the Chief Executive Officer. Employees and founders own about 50% of the firm, the rest is owned by investors. Fractal was started in 2000 by five founders : Nirmal Palaparthi, Pradeep Suryanarayan, Pranay Agrawal, Ramakrishna Reddy and Srikanth Velamakanni. Two of the founders, Reddy and Suryanarayan, left the organization in 2007 and subsequently sold their stock to other shareholders. Co-founder Nirmal Palaparthi left the company in 2011, sold a portion of his stock to other shareholders, and remains on the board of Fractal Analytics' Singapore entity.
Read more about this topic: Fractal Analytics
Famous quotes containing the word history:
“We are told that men protect us; that they are generous, even chivalric in their protection. Gentlemen, if your protectors were women, and they took all your property and your children, and paid you half as much for your work, though as well or better done than your own, would you think much of the chivalry which permitted you to sit in street-cars and picked up your pocket- handkerchief?”
—Mary B. Clay, U.S. suffragist. As quoted in History of Woman Suffrage, vol. 4, ch. 3, by Susan B. Anthony and Ida Husted Harper (1902)
“Perhaps universal history is the history of the diverse intonation of some metaphors.”
—Jorge Luis Borges (1899–1986)
“... in a history of spiritual rupture, a social compact built on fantasy and collective secrets, poetry becomes more necessary than ever: it keeps the underground aquifers flowing; it is the liquid voice that can wear through stone.”
—Adrienne Rich (b. 1929)