Rewards
Initially, the only flybuys rewards were flights. However, this was extended by 1996 to include other rewards with a travel or leisure theme, such as accommodation, meals and entertainment. By 1999, a $100 Coles Myer shopping voucher reward was introduced, and general merchandise items followed. By 2009, most rewards taken were gift cards or credits to credit card balances and flights were a small proportion of rewards taken. According to flybuys, over ten million rewards have been redeemed by members and there are over 800 reward choices. In 2012, "flybuys Dollars" were introduced, allowing members to convert their points for use when paying for purchases at Coles, Kmart, Target, Liquorland, 1st Choice and Coles Express.
Read more about this topic: Fly Buys (Australia)
Famous quotes containing the word rewards:
“Youth enters the world with very happy prejudices in her own favour. She imagines herself not only certain of accomplishing every adventure, but of obtaining those rewards which the accomplishment may deserve. She is not easily persuaded to believe that the force of merit can be resisted by obstinacy and avarice, or its lustre darkened by envy and malignity.”
—Samuel Johnson (1709–1784)
“The rewards of virtue alone abide secure.”
—Sophocles (497–406/5 B.C.)
“A pregnant woman and her spouse dream of three babies—the perfect four-month-old who rewards them with smiles and musical cooing, the impaired baby, who changes each day, and the mysterious real baby whose presence is beginning to be evident in the motions of the fetus.”
—T. Berry Brazelton (20th century)