Fiesta (dinnerware) - 1969-1973

1969-1973

By 1969 home decorating tastes had again changed. The company restyled the shapes of Fiesta to try to modernize it. Finials on covers, handles on cups, bowl contours and shapes, were all modified to give Fiesta a more contemporary appearance. The glaze colors were also changed, with the choices being limited to three colors for the place-setting pieces, and one color for the five major serving pieces. These were the remainder of the 64-piece assortment of shapes. Although essentially the same Red glaze as had then been available since 1959, it was renamed Mango Red. Replacing Yellow, Turquoise, and Medium Green, were two new glaze colors. One was Turf Green, which nearly matched the popular Avocado color of the day. The second color was Antique Gold, a brownish-yellow which nearly matched the popular Harvest Gold of the era. The line's name was changed to "Fiesta Ironstone". The shape redesigns and color changes did not restore Fiesta's popularity, and in January 1973 the company discontinued the Fiesta line.

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