Marketing and Pricing
The Scientific Learning Corporation website does not appear to state what specific diagnostic indications for which the product is being marketing. The search engine keywords listed on the website include "improve reading scores improve reading skills" which suggests that the key market includes children with virtually any sort of reading problem. However, the website also describes results involving "pervasive developmental disorders" (a term usually applied to children with problems in the autism spectrum), attention deficit disorder, and quotes testimonials relating to the "broad range" of students supposedly helped by the product.
It is estimated that the cost is approximately $13,000 for 50 children.
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