False advertising or deceptive advertising is the use of false or misleading statements in advertising. As advertising has the potential to persuade people into commercial transactions that they might otherwise avoid, many governments around the world use regulations to control false, deceptive or misleading advertising. "Truth" refers to essentially the same concept, that customers have the right to know what they are buying, and that all necessary information should be on the label.
False advertising, in the most blatant of contexts, is illegal in most countries. However, advertisers still find ways to deceive consumers in ways that are legal, or technically illegal but unenforceable.
Famous quotes containing the words false and/or advertising:
“Chaucer’s remarkably trustful and affectionate character appears in his familiar, yet innocent and reverent, manner of speaking of his God. He comes into his thought without any false reverence, and with no more parade than the zephyr to his ear.... There is less love and simple, practical trust in Shakespeare and Milton. How rarely in our English tongue do we find expressed any affection for God! Herbert almost alone expresses it, “Ah, my dear God!””
—Henry David Thoreau (1817–1862)
“Now wait a minute. You listen to me. I’m an advertising man, not a red herring. I’ve got a job, a secretary, a mother, two ex- wives, and several bartenders dependent on me. And I don’t intend to disappoint them all by getting myself slightly killed.”
—Ernest Lehman (b.1920)