Promotion
Marvel Comics used a novel approach in advertising the crossover event. A major element within the stories at the time was the public's growing concern over the "mutant menace" and Senator Robert Kelly's proposed Mutant Registration Act, which foreshadowed the dystopian future shown in "Days of Future Past". Marvel distributed postcard-size mock advertisements supporting the act in comic book stores as well as their various titles cover dated "November 1987". Asking "Do You Know What Your Children Are?", the card further suggested that anyone who knew themselves to be a mutant should fill out the form on the back and mail it in to register themselves with the government.
Read more about this topic: Fall Of The Mutants
Famous quotes containing the word promotion:
“I am asked if I would not be gratified if my friends would procure me promotion to a brigadier-generalship. My feeling is that I would rather be one of the good colonels than one of the poor generals. The colonel of a regiment has one of the most agreeable positions in the service, and one of the most useful. “A good colonel makes a good regiment,” is an axiom.”
—Rutherford Birchard Hayes (1822–1893)
“Parents can fail to cheer your successes as wildly as you expected, pointing out that you are sharing your Nobel Prize with a couple of other people, or that your Oscar was for supporting actress, not really for a starring role. More subtly, they can cheer your successes too wildly, forcing you into the awkward realization that your achievement of merely graduating or getting the promotion did not warrant the fireworks and brass band.”
—Frank Pittman (20th century)