EWAY - Marketing Tools

Marketing Tools

In 2011, eWAY launched Transactional Emails – email receipts which include ads for the merchant’s other products and services. Social Connect Emails, which encourage customers to promote their purchases on Facebook and Twitter, were launched in 2012.

eWAY also made an agreement with Google to provide $100 bonus AdWords credit to merchants in Australia and New Zealand, and £75 in the United Kingdom.

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