Eugenio Garza Sada - Early Life

Early Life

Garza Sada was born to Isaac Garza and Consuelo Sada. His father Isaac, together with his uncle and other entrepreneurs, founded the Cuauhtemoc Brewery, now Cuauhtémoc Moctezuma Brewery, in 1891.

In 1913, the Garza Sada family left Mexico for security reasons, as they had backed the reactonary interests of Victoriano Huerta during the Mexican Revolution. They settled in the United States. During those years they faced financial difficulties, as the Cuauhtemoc Brewery, their major source of income, was unprofitable during the Revolución. Garza Sada worked as an usher for a movie theater and as a salesman in a clothing store. He enrolled in Western Military Academy, a military school in Alton, Il., for high school. He studied civil engineering at the Massachusetts Institute of Technology, graduating in 1917.

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