History
One of the biggest successes for the Event Management team was the creation of the Premier Hockey League (PHL) in India. PHL is a professional league competition for field Hockey clubs in the top division of the Indian hockey system, though there has always been strong foreign representation among the players. PHL is a joint venture between ESPN Star Sports and the erstwhile Indian Hockey Federation (IHF) but with the suspension of the IHF on 28 April 2008, the future of PHL remains uncertain. ESPN STAR Sports was launched the same day with Disney Channel Asia.
ESPN STAR was also famed for their being Asia's largest broadcaster of the English FA Premier League, during the 2000s, with commentators like John Dykes and a host of former Premier league players as guests and pundits on the shows.
ESPN STAR Sports (ESS) via its STAR Cricket channel was the official broadcaster of the 2011 Cricket World Cup Final experienced all-time high viewership (67.6 million only on Cable and satellite) and TRPs, and had raised ad rates for 10 second slots during the finals to 24 lakh (US$43,700), prior to the finals.
Read more about this topic: ESPN Star Sports
Famous quotes containing the word history:
“The history of the genesis or the old mythology repeats itself in the experience of every child. He too is a demon or god thrown into a particular chaos, where he strives ever to lead things from disorder into order.”
—Ralph Waldo Emerson (1803–1882)
“There is a constant in the average American imagination and taste, for which the past must be preserved and celebrated in full-scale authentic copy; a philosophy of immortality as duplication. It dominates the relation with the self, with the past, not infrequently with the present, always with History and, even, with the European tradition.”
—Umberto Eco (b. 1932)
“Spain is an overflow of sombreness ... a strong and threatening tide of history meets you at the frontier.”
—Wyndham Lewis (1882–1957)