Engaging With Consumers
Thanks to the nature of Digital Conversations (that they can be accessed across multiple channels from the same source) there are numerous ways to interact with them, whether by browser (see image to the left), mobile phone (see image above) or even through voice.
Due to the Web Service nature of Digital Conversations, the front ends designed to access them can be extremely diverse (see Links section for a number of examples) and thus are able to reflect branding needs or the needs of the user (for example large type for partially sighted users).
One of the exciting recent developments has been the use of Digital Conversations to drive Avatars.
Read more about this topic: Digital Conversation, Interaction
Famous quotes containing the words engaging and/or consumers:
“Most young black females learn to be suspicious and critical of feminist thinking long before they have any clear understanding of its theory and politics.... Without rigorously engaging feminist thought, they insist that racial separatism works best. This attitude is dangerous. It not only erases the reality of common female experience as a basis for academic study; it also constructs a framework in which differences cannot be examined comparatively.”
—bell hooks (b. c. 1955)
“The ideology of this America wants to establish reassurance through Imitation. But profit defeats ideology, because the consumers want to be thrilled not only by the guarantee of the Good but also by the shudder of the Bad.”
—Umberto Eco (b. 1932)