Name
Diageo is an invented name which was created by the branding consultancy Wolff Olins in 1997. The name is composed of the Latin word "dias", meaning day, and the Greek root "geo", meaning world, and is meant to reference the company giving pleasure every day, everywhere.
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Famous quotes containing the word name:
“What is it? a learned man
Could give it a clumsy name.
Let him name it who can,
The beauty would be the same.”
—Alfred Tennyson (1809–1892)
“Name any name and then remember everybody you ever knew who bore than name. Are they all alike. I think so.”
—Gertrude Stein (1874–1946)