Sales and Pricing
Internationally, because of Amgen's relatively weak GP sales force, Amgen is partnering with GlaxoSmithKline (GSK) in Europe, Australia, New Zealand and Mexico to distribute Prolia.
In September 2009, the firm Sanford Bernstein projected that annual worldwide sales of the drug would reach $5 billion in the year 2015. It projected 2010 sales of over $650 million, mostly from use as a twice-yearly injectable for osteoporosis treatment in post-menopausal women over 50.
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“There are no galley-slaves in the royal vessel of divine love—every man works his oar voluntarily!”
—St. Francis De Sales (1567–1622)