Art & Advertising
In May 2006 a German computer programmer, Bernd Hopfengärtner, created a large data matrix in a wheat field (in a fashion similar to crop circles). The message read "Hello, World!". In June 2011 the Parisian tattoo artist K.A.R.L., as part of a promotion for Ballantine's scotch whisky, created the world's first animated tattoo utilizing a QR code in a collaborative process streamed live on Facebook.
Read more about this topic: Data Matrix
Famous quotes containing the words art and/or advertising:
“Nowadays the host does not admit you to his hearth, but has got the mason to build one for yourself somewhere in his alley, and hospitality is the art of keeping you at the greatest distance. There is as much secrecy about the cooking as if he had a design to poison you.”
—Henry David Thoreau (1817–1862)
“The susceptibility of the average modern to pictorial suggestion enables advertising to exploit his lessened power of judgment.”
—Johan Huizinga (1872–1945)