Dannii Minogue - Fashion

Fashion

In the late 1980s Danni Minogue had a fashion range that she designed and it was sold in K-Mart Australia.

Since joining the X Factor and Australia's Got Talent in 2007, Minogue has become a Style Icon in Australia, Ireland and the United Kingdom, receiving critical acclaim from various fashion designers such Victoria Beckham and wearing dresses from J'Aton Couture, Antonio Berardi, Dolce & Gabbana, Marchesa, Philip Armstrong, Carla Zampatti, Gucci and Aurelio Costarella and has featured on fashion magazines like Cosmopolitan, InStyle and Vogue. The press in Britain have especially taken notice of her sense of fashion and different hair styles since Cheryl Cole joined the X Factor in 2008 often comparing both of them. The praise Minogue got from the tabloids on The X Factor lead her to set up her own line called Project D along with a fragrance. The first line from Project D by Dannii and Tabitha was sold exclusively by Selfridges in the United Kingdom, the Spring / Summer line was showcased by Minogue during the live first Sunday night show of the X Factor Season 7, wearing her Jingle prom-style dress. In August 2012 the label was rebranded and relaunched as Project D London.

In late July 2011, it was announced that Minogue would serve as the ambassador for 2011's Melbourne Spring Fashion Week, a role that will see Minogue participate in a series of appearances in September.