Brenda Starr
Messick created the character of Brenda Starr in 1940, naming it after a debutante from the 1930s and basing her appearance on Rita Hayworth. Messick wanted to produce a strip with a female protagonist; she decided a career as a reporter would allow her character to travel and have adventures, adventures more glamorous than those actually experienced by most reporters. She later commented on this in a 1986 article in the San Francisco Chronicle:
“ | I used to get letters from girl reporters saying that their lives were nowhere near as exciting as Brenda's. I told them that if I made Brenda's life like theirs, nobody would read it. | ” |
Her break came when she came to the attention of another woman, Mollie Slott, who worked as a "girl Friday" (à la His Girl Friday) for New York Daily News publisher (and syndicate head) Joseph Medill Patterson. Patterson, reputedly biased against women cartoonists, wouldn't sign her up for daily publication in the News, but he accepted Brenda Starr, Reporter for syndication as a Sunday comic, and it made its debut on June 30, 1940. The strip was an immediate success, since the mix of adventure and romance was popular with both male and female readers.
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