As a discipline, cultural analysis is based on using qualitative research methods of the social sciences, in particular ethnography and anthropology, to collect data on cultural phenomena; in an effort to gain new knowledge or understanding through analysis of that data. This is particularly useful for understanding and mapping trends, influences, effects, and affects within cultures.
There are four themes to cultural analysis:
1. Adaptation and Change
This refers to how well a certain culture adapts to its surroundings through the use of its culture. Some examples of this are foods, tools, home, surroundings, art, etc. that show how the given culture adapted. Also, this aspect aims to show how the given culture makes the environment more accommodating.
2. How culture is used to survive
How the given culture helps its members survive the environment.
3. Holism, Specifity
The ability to put the observations into a single collection, and presenting it in a coherent manner.
4. Expressions
This focuses on studying the expressions and performance of everyday culture.
Famous quotes containing the words cultural and/or analysis:
“They’re semiotic phantoms, bits of deep cultural imagery that have split off and taken on a life of their own, like those Jules Verne airships that those old Kansas farmers were always seeing.... Semiotic ghosts. Fragments of the Mass Dream, whirling past in the wind of my passage.”
—William Gibson (b. 1948)
“... the big courageous acts of life are those one never hears of and only suspects from having been through like experience. It takes real courage to do battle in the unspectacular task. We always listen for the applause of our co-workers. He is courageous who plods on, unlettered and unknown.... In the last analysis it is this courage, developing between man and his limitations, that brings success.”
—Alice Foote MacDougall (1867–1945)