Kream Krisp
While Kayser's patents were filed in 1910 and granted in 1915, with Crisco appearing on the market in 1911, Hugh Moore, chief chemist for the Berlin Mills Company in Berlin, New Hampshire, filed his patents by 1914 and they were granted in 1914 and 1916, with the vegetable shortening later trademarked in 1915 as Kream Krisp appearing on the market in 1914. Procter & Gamble became aware of the competition by February 1915 and Burchenal contacted Berlin Mills claiming that they were infringing on P&G's patents and suggesting they meet to discuss the issue. When this failed P&G filed suit against Berlin Mills, the litigation being known as "Procter and Gamble vs. the Brown Company" (Berlin Mills Co. v. Procter & Gamble Co., 254 U.S. 156 (1920)), since in 1917 the Berlin Mills Co. became the Brown Company. Procter and Gamble lost the suit but in the mid-1920’s, Kream Krisp was sold to them and Crisco was reintroduced to the market.
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