Credit Suisse - Financial Products

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Credit Suisse endorses a strategy called bancassurance of trying to be a single company that offers every common financial services product. As of 2002 about 20 percent of Credit Suisse's revenue was from its insurance arm through its 1997 acquisition of Winterthus. Credit Suisse produces one of the six hedge funds following European stock indices that are used to evaluate the performance of the markets. The investment bank also has a 30 percent ownership in hedge fund investment firm York Capital Management. York sells hedge funds independently to its own clients, while Credit Suisse also offers them to private banking clients. Credit Suisse produces the Dow Jones Credit Suisse long/short equity index.

According to a 2011 article in SeekingAlpha, Credit Suisse's investment managers favor financial, technology and energy sector stocks. The bank's head of equity investments in Europe said the team focuses on "value with an emphasis on free cashflow." She also has an interest in companies undergoing management changes that may influence the stock price. According to a story in the Wall Street Journal, the head of Credit Suisse's International Focus Fund keeps a portfolio of only 40-50 stocks, instead of the industry-norm of more than 100. Credit Suisse publishes its investment advice in four publications: Compass, Viewpoints, Research and the Credit Suisse Investment Committee Report.

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