Creative entrepreneurship is the practice of setting up a business – or setting yourself up as self-employed - in one of the creative industries. The focus of the creative entrepreneur differs from that of the typical business entrepreneur or, indeed, the social entrepreneur in that s/he is concerned first and foremost with the creation and exploitation of creative or intellectual capital. Essentially, creative entrepreneurs are investors in talent – their own and/or other people’s.
The most renowned creative entrepreneurs have combined creative flair with entrepreneurial ability to build multi-million dollar business empires. Examples include Rupert Murdoch, Madonna and Richard Branson.
Read more about Creative Entrepreneurship: History, Definition, Contribution To The Economy
Famous quotes containing the word creative:
“All in all, the creative act is not performed by the artist alone; the spectator brings the work in contact with the external world by deciphering and interpreting its inner qualifications and thus adds his contribution to the creative act. This becomes even more obvious when posterity gives its final verdict and sometimes rehabilitates forgotten artists.”
—Marcel Duchamp (1887–1968)