Music Video
The music video for Crank It Up shows lead Hadouken! singer James Smith first emerge from a Hadouken! decorated tape after a series of newspaper pattern based images, showing outlines of band members. The other band members then appear in place of Smith: Alice Spooner, Daniel "Pilau" Rice, Chris Purcell and Nick Rice in a "tearing away paper" animation. The band are then shown performing the song together with a series of images in the background and flashing lights. Soon after, the band are seen performing next to a series of stacked televisions. Members of the band can be seen on the TV screens, and it often zooms in on them in different places, including a street scene. Towards the end of the video, a computer monitor screen can be seen, with animated sillouettes of the band members shown. It appears as if many windows of the same animations showing the band members are opening on the screen. At the end of the video, the trend of bright images and animations continue as more silouttes can be seen in front of a multi-coloured background. The video finishes by zooming away from one television stacked among others, next to where the band were performing earlier on in the video.
On music site Gigwise, the video is described as "a riot from start to finish".
Read more about this topic: Crank It Up (Hadouken! Song)
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