Cover Girl - Recent History

Recent History

Also representing CoverGirl are Drew Barrymore, Ellen DeGeneres, Dania Ramirez, Christobelle Grierson-Ryrie, Rihanna, Queen Latifah, Sofia Vergara, Taylor Swift, Janelle Monae, and Pink who touts the company's foundation product.

CoverGirl was one of the largest global brands to conduct animal testing but that is no longer the case. Over a decade ago, Procter & Gamble's Beauty & Grooming businesses discontinued animal testing on finished products, though they continue to test individual ingredients on animals.

Procter & Gamble Company, owner of CoverGirl products, recently launched "Clean Makeup for Clean Water", a charitable program aimed toward providing clean drinking water to places and people in need. Dania Ramirez is the newest spokesmodel for CoverGirl's Clean Makeup Sensitive formula that is a campaign for CoverGirl's partnership with Children's Safe Drinking Water. With the help of the Clean Makeup line, CoverGirl has donated $500,000 to the program, that provided 50 million liters of drinking water to children across the world.

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