Naming To The Covelli Centre
On April 30, 2009, Sam Covelli, owner of many Panera and O'Charley's restaurants in the area, signed a 3 year, $360,000 contract to rename the then Chevrolet Centre to the Covelli Centre. Covelli has indicated that he plans to work to more aggressively market the Centre.
| “ | We'll do whatever it takes to promote the Centre. We believe in it. | ” |
The arena officially took on the Covelli Centre name on June 1, 2009.
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And in that state, the glass is a pool.
Ruddy are his eyes and ruddy are his claws
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—Wallace Stevens (1879–1955)