The Sign
The focus of Saussure's investigation is the linguistic unit or sign.
The sign (signe) is described as a "double entity", made up of the signifier, or sound image (signifiant), and the signified, or concept (signifié). The sound image is a psychological, not a material concept, belonging to the system. Both components of the linguistic sign are inseparable. One way to appreciate this is to think of them as being like either side of a piece of paper – one side simply cannot exist without the other.
The relationship between signifier and signified is, however, not quite that simple. Saussure is adamant that language cannot be considered a collection of names for a collection of objects (as where Adam is said to have named the animals). According to Saussure, language is not a nomenclature. Indeed, the basic insight of Saussure's thought is that denotation, the reference to objects in some universe of discourse, is mediated by system-internal relations of difference.
Read more about this topic: Course In General Linguistics
Famous quotes containing the word sign:
“A sign, or representamen, is something which stands to somebody for something in some respect or capacity. It addresses somebody, that is, creates in the mind of that person an equivalent sign, or perhaps a more developed sign. That sign which it creates I call the interpretant of the first sign. The sign stands for something, its object. It stands for that object, not in all respects, but in reference to a sort of idea, which I have sometimes called the ground of the representamen.”
—Charles Sanders Peirce (18391914)
“Whether he admits it or not, a man has been brought up to look at money as a sign of his virility, a symbol of his power, a bigger phallic symbol than a Porsche.”
—Victoria Billings (b. 1945)