Corporate Raid - Media Reflections of Corporate Raiders

Media Reflections of Corporate Raiders

Although private equity rarely received a thorough treatment in popular culture, several films did feature stereotypical "corporate raiders" prominently. Among the most notable examples of private equity featured in motion pictures included:

  • Gordon Gekko, Wall Street (1987) and Wall Street: Money Never Sleeps (2010)– The notorious "corporate raider" and greenmailer, Gordon Gekko (played by Michael Douglas), represents a synthesis of the worst features of various famous private equity figures. In the film, the character intends to manipulate an ambitious young stockbroker to take over a failing, but decent, airline. Although Gekko makes a pretense of caring about the airline, his intentions prove to be to destroy the airline, strip its assets and lay off its employees before raiding the corporate pension fund. Gekko would become a symbol in popular culture for unrestrained greed (with the signature line, "Greed, for lack of a better word, is good") that would be attached to the private equity industry. Sir Lawrence Wildman, based on Sir James Goldsmith also appears in Wall Street.
  • "Larry the Liquidator", Other People's Money (1990) – A self-absorbed corporate raider "Larry the Liquidator" (Danny DeVito), sets his sights on New England Wire and Cable, a small-town business run by family patriarch Gregory Peck who is principally interested in protecting his employees and the town.
  • Edward Lewis, Pretty Woman (1990) – Corporate raider Edward Lewis (Richard Gere) attempts to make a hostile takeover of Morse Industries. Edward explains what he does for a living to Vivian (Julia Roberts): he buys large companies that are on the verge of bankruptcy, breaks them up and sells them in smaller parts, at a price that's more than the whole company, for profit.
  • On the soap opera General Hospital, character Jasper Jacks is a corporate raider.

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