Corporate Crush - Production

Production

"Corporate Crush" was written by co-executive producer John Riggi and directed by Don Scardino. This was Riggi's third writing credit, having written the episodes "Blind Date" and "The Head and the Hair", and was Scardino's fifth directed episode. "Corporate Crush" originally aired on NBC in the United States on April 12, 2007 as the nineteenth episode of the show's first season and overall of the series.

Comedian actor Jason Sudeikis, who played Floyd DeBarber in this episode, has appeared in the main cast of Saturday Night Live (SNL), a weekly sketch comedy series which airs on NBC in the United States. Series creator, executive producer and lead actress Tina Fey was the head writer on SNL from 1999 until 2006. This episode was Sudeikis' fifth appearance on 30 Rock. This was actress Emily Mortimer's first appearance as the character Phoebe. She would later guest star in the episodes "Cleveland" and "Hiatus", the latter being her final guest spot. In regards to her appearance on the show, Mortimer told The Philadelphia Inquirer, "It was amazing doing telly. I'd never done a sitcom before and it was so fast. You're given dialogue as you're walking onto the set and it's kind of hairy. There are 10 people standing around watching the monitor and if they don't laugh – then instead of having another chance to do it – someone writes another line." Actor Rip Torn made his second appearance as GE CEO Don Geiss in "Corporate Crush". Torn previously appeared in the February 15, 2007, episode "The C Word".