Concerned Children's Advertisers is a Canadian non-profit organization based in Toronto, founded in 1990. It has produced over 30 public service announcements, covering topics such as drug abuse, conformity, self-esteem, and bullying. Each PSA ends with the logo of the organization. Usually, the commercials partner up with Health Canada.
The organisation and its campaigns are supported by various television networks, stations and specialty channels throughout Canada, as well as one border station in the United States (KVOS-TV).
Its members are private companies that market to children and families, including McDonald's, Disney, Mattel, Pepsico, Teletoon, Hasbro, Corus Entertainment, Hershey's, Kellogg's, Kraft, Loblaw, Nestle, General Mills, Weston, Canwest, CTV, ZenithOptimedia, and the Institute of Communication Agencies.
Famous quotes containing the words concerned and/or children:
“Whereas Freud was for the most part concerned with the morbid effects of unconscious repression, Jung was more interested in the manifestations of unconscious expression, first in the dream and eventually in all the more orderly products of religion and art and morals.”
—Lewis Mumford (1895–1990)
“A positive learning climate in a school for young children is a composite of many things. It is an attitude that respects children. It is a place where children receive guidance and encouragement from the responsible adults around them. It is an environment where children can experiment and try out new ideas without fear of failure. It is an atmosphere that builds children’s self-confidence so they dare to take risks. It is an environment that nurtures a love of learning.”
—Carol B. Hillman (20th century)