Concerned Children's Advertisers is a Canadian non-profit organization based in Toronto, founded in 1990. It has produced over 30 public service announcements, covering topics such as drug abuse, conformity, self-esteem, and bullying. Each PSA ends with the logo of the organization. Usually, the commercials partner up with Health Canada.
The organisation and its campaigns are supported by various television networks, stations and specialty channels throughout Canada, as well as one border station in the United States (KVOS-TV).
Its members are private companies that market to children and families, including McDonald's, Disney, Mattel, Pepsico, Teletoon, Hasbro, Corus Entertainment, Hershey's, Kellogg's, Kraft, Loblaw, Nestle, General Mills, Weston, Canwest, CTV, ZenithOptimedia, and the Institute of Communication Agencies.
Famous quotes containing the words concerned and/or children:
“Poetry is essentially the antithesis of Metaphysics: Metaphysics purge the mind of the senses and cultivate the disembodiment of the spiritual; Poetry is all passionate and feeling and animates the inanimate; Metaphysics are most perfect when concerned with universals; Poetry, when most concerned with particulars.”
—Samuel Beckett (1906–1989)
“Only the family, society’s smallest unit, can change and yet maintain enough continuity to rear children who will not be “strangers in a strange land,” who will be rooted firmly enough to grow and adapt.”
—Salvador Minuchin (20th century)