The Committee of Advertising Practice (CAP) is the sister organisation of the Advertising Standards Authority (ASA).
CAP is primarily responsible for the constant revising and updating of the British Code of Advertising, Direct Marketing and Sales Promotion (the CAP Code), through its Code Policy team. CAP also contains a Monitoring team, a Compliance team and a Copy Advice team.
Famous quotes containing the words committee of, committee, advertising and/or practice:
“The small creatures chirp thinly through the dust, through the night.
O mother
What shall I cry?
We demand a committee, a representative committee, a committee of investigation
RESIGN RESIGN RESIGN”
—T.S. (Thomas Stearns)
“Like other cities created overnight in the Outlet, Woodward acquired between noon and sunset of September 16, 1893, a population of five thousand; and that night a voluntary committee on law and order sent around the warning, “if you must shoot, shoot straight up!””
—State of Oklahoma, U.S. public relief program (1935-1943)
“Remove advertising, disable a person or firm from preconising [proclaiming] its wares and their merits, and the whole of society and of the economy is transformed. The enemies of advertising are the enemies of freedom.”
—J. Enoch Powell (b. 1912)
“The mayor and Montaigne have always been two, with a very clear separation. For all of being a lawyer or a financier, we must not ignore the knavery there is in such callings. An honest man is not accountable for the vice or stupidity of his trade, and should not therefore refuse to practice it.”
—Michel de Montaigne (1533–1592)