The Committee of Advertising Practice (CAP) is the sister organisation of the Advertising Standards Authority (ASA).
CAP is primarily responsible for the constant revising and updating of the British Code of Advertising, Direct Marketing and Sales Promotion (the CAP Code), through its Code Policy team. CAP also contains a Monitoring team, a Compliance team and a Copy Advice team.
Famous quotes containing the words committee of, committee, advertising and/or practice:
“What are men celebrating? They are all on a committee of arrangements, and hourly expect a speech from somebody. God is only the president of the day, and Webster is his orator.”
—Henry David Thoreau (1817–1862)
“In inner-party politics, these methods lead, as we shall yet see, to this: the party organization substitutes itself for the party, the central committee substitutes itself for the organization, and, finally, a “dictator” substitutes himself for the central committee.”
—Leon Trotsky (1879–1940)
“The susceptibility of the average modern to pictorial suggestion enables advertising to exploit his lessened power of judgment.”
—Johan Huizinga (1872–1945)
“Nonwhite and working-class women, if they are ever to identify with the organized women’s movement, must see their own diverse experiences reflected in the practice and policy statements of these predominantly white middle-class groups.”
—Kimberly Crenshaw (b. 1959)