The Committee of Advertising Practice (CAP) is the sister organisation of the Advertising Standards Authority (ASA).
CAP is primarily responsible for the constant revising and updating of the British Code of Advertising, Direct Marketing and Sales Promotion (the CAP Code), through its Code Policy team. CAP also contains a Monitoring team, a Compliance team and a Copy Advice team.
Famous quotes containing the words committee of, committee, advertising and/or practice:
“I find it profoundly symbolic that I am appearing before a committee of fifteen men who will report to a legislative body of one hundred men because of a decision handed down by a court comprised of nine men—on an issue that affects millions of women.... I have the feeling that if men could get pregnant, we wouldn’t be struggling for this legislation. If men could get pregnant, maternity benefits would be as sacrosanct as the G.I. Bill.”
—Letty Cottin Pogrebin (20th century)
“It is easy to carp at colleges, and the college, if he will wait for it, will have its own turn. Genius exists there also, but will not answer a call of a committee of the House of Commons. It is rare, precious, eccentric, and darkling.”
—Ralph Waldo Emerson (1803–1882)
“The susceptibility of the average modern to pictorial suggestion enables advertising to exploit his lessened power of judgment.”
—Johan Huizinga (1872–1945)
“Whatever my own practice may be, I have no doubt that it is a part of the destiny of the human race, in its gradual improvement, to leave off eating animals, as surely as savage tribes have left off eating each other when they came in contact with the more civilized.”
—Henry David Thoreau (1817–1862)