Sale of Assets To The Coca-Cola Co.
On February 24, 2010, The Coca-Cola Company and CCE (Coca-Cola Enterprises) entered talks about selling CCE's North American division to Coca-Cola. Coca-Cola paid over $15 billion, including a redemption of Coca-Cola's 33% shareholding in CCE. Coca-Cola wanted the business in their asset list because they felt it would save both consumers and Coca-Cola money. Coca-Cola also spun-off its small European bottling division to "New CCE".
The acquisition closed on October 3, 2010.
Read more about this topic: Coca-Cola Enterprises
Famous quotes containing the words sale of, sale, coca-cola:
“[T]he dignity of parliament it seems can brook no opposition to it’s power. Strange that a set of men who have made sale of their virtue to the minister should yet talk of retaining dignity!”
—Thomas Jefferson (1743–1826)
“People buy their necessities in shops and have to pay dearly for them because they have to assist in paying for what is also on sale there but only rarely finds purchasers: the luxury and amusement goods. So it is that luxury continually imposes a tax on the simple people who have to do without it.”
—Friedrich Nietzsche (1844–1900)
“The country of the tourist pamphlet always is another country, an embarrassing abstraction of the desirable that, thank God, does not exist on this planet, where there are always ants and bad smells and empty Coca-Cola bottles to keep the grubby finger- print of reality upon the beautiful.”
—Nadine Gordimer (b. 1923)