History
In 1967, American Vogue magazine published an article called “Can Great Skin Be Created?”, written by beauty editor Carol Phillips with Dr. Norman Orentreich, discussing the significance of a skin-care routine. Evelyn Lauder, daughter-in-law of Estée Lauder, read the article, and brought it to Estée’s attention. Both Carol Phillips and Dr. Orentreich were recruited to help create the brand, and in August, 1968, Clinique premiered as the world’s first allergy tested, dermatologist-driven line at Saks Fifth Avenue.
Evelyn Lauder, an executive at Estée Lauder and member of the Lauder family, created the Clinique brand name and developed its line of products. Lauder worked as the training director for Clinique. She was the first person to wear the trademark white lab coat, now worn by Clinique salespeople at cosmetic departments worldwide.
Clinique was the 3rd brand that was "born" from the Lauder Group. The 1st brand being Estee Lauder then Aramis and followed by Clinique.
Read more about this topic: Clinique
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