Claude E. Robinson

Claude E. Robinson (1900–1961) was an American pioneer in advertising research and opinion survey research techniques. Along with George Gallup, he was instrumental in developing many scientific sampling techniques that were later used in Gallup polls and other public opinion research surveys.

Read more about Claude E. Robinson:  Life, Study of American Capitalism, Books

Famous quotes containing the words claude and/or robinson:

    I was so angry to realize I’m a Quebecois, with no past, no history, just two cans of maple syrup.
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    Never mind if you fall far short of the thing you want to do,—encourage your effort. If no one else will say it to you, say it to yourself. “Not so bad.” It will make the next effort easier and better.
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