Circular Reference - in Business

In Business

Sometimes, improperly planned business support will result in a circular reference.

For example:

Alice needs to return her washing machine – it's defective and she needs it working. She is instructed by Bob of customer service to report to Carol of Returns and Exchanges for the requested service. Carol, however, tells Alice to report to David. David tells Alice to talk to Bob.

The entire set of references is now worthless because none of them can satisfy Alice's request; Alice has been given the run-around, every referral leads to Alice being told to refer to someone else and ultimately she is referred back to the person she approached first.

Read more about this topic:  Circular Reference

Famous quotes containing the word business:

    Chief among our gains must be reckoned this possibility of choice, the recognition of many possible ways of life, where other civilizations have recognized only one. Where other civilizations give a satisfactory outlet to only one temperamental type, be he mystic or soldier, business man or artist, a civilization in which there are many standards offers a possibility of satisfactory adjustment to individuals of many different temperamental types, of diverse gifts and varying interests.
    Margaret Mead (1901–1978)

    Knighterrantry is a most chuckleheaded trade, and it is tedious hard work, too, but I begin to see that there is money in it, after all, if you have luck. Not that I would ever engage in it, as a business, for I wouldn’t. No sound and legitimate business can be established on a basis of speculation. A successful whirl in the knighterrantry line—now what is it when you blow away the nonsense and come down to the cold facts? It’s just a corner in pork, that’s all.
    Mark Twain [Samuel Langhorne Clemens] (1835–1910)