Chrysler R Platform - Models

Models

  • 1979-1981 Chrysler Newport
  • 1979-1981 Chrysler New Yorker
  • 1979-1981 Dodge St. Regis
  • 1980-1981 Plymouth Gran Fury

Billed as "pillared hardtops", all R-body vehicles were available as 4-door sedans only. No coupe, convertible, or station wagon was offered; Chrysler could not afford to develop these additional body styles. Most R-body models were built at the Lynch Road Plant in Detroit.

The only R-body models that sold in substantial number were the 1979 Newport and New Yorker. 1979 was strong year for the industry as a whole, but the second oil crisis and Chrysler's ongoing financial crisis and fears of impending bankruptcy caused sales to plummet dramatically by 1980. With sales continuing to fall, the R-body cars were dropped midway through the 1981 model year.

Originally there was no R-body (or any other full-size) Plymouth. Heavy demand from fleet customers caused Chrysler to reintroduce the Gran Fury as an R-body for 1980. Although the Gran Fury outsold its R-body siblings for 1980, sales were still well below the industry average for that year and continued to slide for 1981. Few St. Regis and Gran Fury models were built for private civilian customers, the bulk of the production being police package vehicles.

Chrysler Newport
Plymouth Gran Fury Salon
Chrysler New Yorker
Dodge St. Regis

Read more about this topic:  Chrysler R Platform

Famous quotes containing the word models:

    “Friends broaden our horizons. They serve as new models with whom we can identify. They allow us to be ourselves—and accept us that way. They enhance our self-esteem because they think we’re okay, because we matter to them. And because they matter to us—for various reasons, at various levels of intensity—they enrich the quality of our emotional life.”
    —Judith Viorst (20th century)

    “The parents who wish to lead a quiet life I would say: Tell your children that they are very naughty—much naughtier than most children; point to the young people of some acquaintances as models of perfection, and impress your own children with a deep sense of their own inferiority. You carry so many more guns than they do that they cannot fight you. This is called moral influence and it will enable you to bounce them as much as you please.”
    —Samuel Butler (1835–1902)

    “Today it is not the classroom nor the classics which are the repositories of models of eloquence, but the ad agencies.”
    —Marshall McLuhan (1911–1980)