Production
The film was part of a deliberate attempt by the Rank Organisation to break into the American market, following the path blazed with films like Henry V (1944) and Caesar and Cleopatra (1945). John Woolf, head of international distribution for Rank, said in 1946 that:
Before we smacked Henry V and Caesar and Cleopatra into the American Markets, we were getting a poor showing in the United States. Although the most optimistic figures have been put out in London about the achievements of Henry and Caesar, in fact they have had to fight hard to make their way. The important thing to remember is this— that these big films enabled us to break through the highly controlled theatre circuits in America. We are using them as a spearhead to get a showing of British films.
Read more about this topic: Christopher Columbus (1949 Film)
Famous quotes containing the word production:
“Just as modern mass production requires the standardization of commodities, so the social process requires standardization of man, and this standardization is called equality.”
—Erich Fromm (1900–1980)
“The heart of man ever finds a constant succession of passions, so that the destroying and pulling down of one proves generally to be nothing else but the production and the setting up of another.”
—François, Duc De La Rochefoucauld (1613–1680)
“The growing of food and the growing of children are both vital to the family’s survival.... Who would dare make the judgment that holding your youngest baby on your lap is less important than weeding a few more yards in the maize field? Yet this is the judgment our society makes constantly. Production of autos, canned soup, advertising copy is important. Housework—cleaning, feeding, and caring—is unimportant.”
—Debbie Taylor (20th century)