Production
The film was part of a deliberate attempt by the Rank Organisation to break into the American market, following the path blazed with films like Henry V (1944) and Caesar and Cleopatra (1945). John Woolf, head of international distribution for Rank, said in 1946 that:
Before we smacked Henry V and Caesar and Cleopatra into the American Markets, we were getting a poor showing in the United States. Although the most optimistic figures have been put out in London about the achievements of Henry and Caesar, in fact they have had to fight hard to make their way. The important thing to remember is this— that these big films enabled us to break through the highly controlled theatre circuits in America. We are using them as a spearhead to get a showing of British films.
Read more about this topic: Christopher Columbus (1949 Film)
Famous quotes containing the word production:
“... if the production of any commodity necessitates the sacrifice of human life, society should do without that commodity, but it can not do without that life.”
—Emma Goldman (1869–1940)
“The problem of culture is seldom grasped correctly. The goal of a culture is not the greatest possible happiness of a people, nor is it the unhindered development of all their talents; instead, culture shows itself in the correct proportion of these developments. Its aim points beyond earthly happiness: the production of great works is the aim of culture.”
—Friedrich Nietzsche (1844–1900)
“I really know nothing more criminal, more mean, and more ridiculous than lying. It is the production either of malice, cowardice, or vanity; and generally misses of its aim in every one of these views; for lies are always detected, sooner or later.”
—Philip Dormer Stanhope, 4th Earl Chesterfield (1694–1773)