Work
Bruno's thesis is that through the web, and especially through the ability to search and monitor it thoroughly by means of Google, we are heading towards a global text that among other things enables a new form of textual, semantic capitalism, which he explores in his work.
Bruno's works include:
- Iterature, a collection of pieces or documentations of performances which use the text from the web as material. Many of the pieces are search engines hacks (primarily Google). They get hold of text floating around the web and use it as raw material for various re-workings, cut-ups, algorithmic text generations, visualizations, cartographies and so forth.
- Logo.Hallucination, which continuously monitors the images circulating on the Internet looking for hidden logos. Logo.Hallucination then sends cease and desist emails whenever a copyright violation is detected.
- Adwords Happenings, which plays with the rules of Google's Adwords service by inserting "spam poems" in the ad boxes that appear selectively to the user according to his personal search. Clicking on these links would of course then redirect the user to Bruno's website.
Read more about this topic: Christophe Bruno
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