Chicago Reader - Design and Format

Design and Format

The original look of the Chicago Reader in 1971 was devised by owner-founder Bob McCamant. In 2004, a redesign by the Barcelona, Spain, firm of Jardi + Utensil introduced a new logo and extensive use of color, including a magazine-style cover. In 2007, under the ownership of Creative Loafing, the paper was converted to a single-section tabloid.