Student Marketing Campaign
From June to September 2012, Chartered Accountants Ireland ran a comprehensive marketing campaign throughout the island of Ireland using adverstising on radio, outdoor, TV and online media. This campaign included sponsorship of the 'Celebrity Mastermind' programme on TV3. Chartered Accountants Ireland also ran seven careers briefings across Dublin, Cork and Belfast. The campaign resulted in a doubling of enquiries from potential students as compared to the previous year.
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Famous quotes containing the words student and/or campaign:
“One must be a student before one can be a teacher.”
—Chinese proverb.
“The fact that a man is to vote forces him to think. You may preach to a congregation by the year and not affect its thought because it is not called upon for definite action. But throw your subject into a campaign and it becomes a challenge.”
—John Jay Chapman (1862–1933)