Charlotte Metropolitan Area - Nicknames and Regional Identity

Nicknames and Regional Identity

The regional area around the city was at one time called Metrolina, a term which has fallen out of widespread general use, though it is still maintains a presence and is used by the North Carolina Department of Transportation. The term does retain a marketing value, and is thus also used by many businesses in the area. Metrolina refers to the region that includes the cities of: Charlotte, Concord, Gastonia and Rock Hill. The name Metrolina came into fashion when North Carolina's other two large metropolitan areas took on nicknames— the Triangle for Raleigh/Durham/Chapel Hill and the Triad for Greensboro/Winston-Salem/High Point. (The Triad now goes by the name Piedmont Triad to distinguish it from other tri-cities.)

The term Charlotte USA refers to the 16-county region, which includes 12 counties in North Carolina and 4 counties in South Carolina. The term is championed by the Charlotte Regional Partnership, a non-profit organization made up of both private- and public-sector members from throughout the Charlotte region. This organization represents one of seven officially designated economic development regions in North Carolina.

Region J of the North Carolina Councils of Government, of which a majority of the Charlotte area municipalities and counties belong, uses the term Centralina in its body's name, Centralina Council of Governments. This term, however, is used only sparingly among locals.