"Talk To Chuck" Campaign
On December 1, 2004, Euro RSCG New York announced it was chosen by Charles Schwab as its full-service advertising agency.
Starting in 2005, Charles Schwab launched a series of television ads. In a Slate magazine review, Ben Stuart, VP of Brand Strategy and Advertising for Schwab, said the cartoons force the viewer to focus on what he hears. The TV ads were produced by Euro RSCG and directed/animated by Bob Sabiston's Flat Black Films.
"Talk to Chuck" ads are also seen in print media, online, billboards, and visible in branch offices.
Read more about this topic: Charles Schwab Corporation
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“If you talk to God, you are praying; if God talks to you, you have schizophrenia.”
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“There seems to be no stopping drug frenzy once it takes hold of a nation. What starts with an innocuous HUGS, NOT DRUGS bumper sticker soon leads to wild talk of shooting dealers and making urine tests a condition for employmentanywhere.”
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“This is the only wet community in a wide area, and is the rendezvous of cow hands seeking to break the monotony of chuck wagon food and range life. Friday night is the big time for local cowboys, and consequently the calaboose is called the Friday night jail.”
—Administration in the State of Texa, U.S. public relief program (1935-1943)
“You campaign in poetry. You govern in prose.”
—Mario Cuomo (b. 1932)