"Talk To Chuck" Campaign
On December 1, 2004, Euro RSCG New York announced it was chosen by Charles Schwab as its full-service advertising agency.
Starting in 2005, Charles Schwab launched a series of television ads. In a Slate magazine review, Ben Stuart, VP of Brand Strategy and Advertising for Schwab, said the cartoons force the viewer to focus on what he hears. The TV ads were produced by Euro RSCG and directed/animated by Bob Sabiston's Flat Black Films.
"Talk to Chuck" ads are also seen in print media, online, billboards, and visible in branch offices.
Read more about this topic: Charles Schwab Corporation
Famous quotes containing the words talk, chuck and/or campaign:
“Of all the words mentioned in language, there is not one that I hate more than the word “right.” Is it your right that your field prospers? That you don’t drop dead this very instant? Are living and breathing your right? As far as I can see, nothing but grace and blessing fill the universe, and these worms talk about right?”
—Franz Grillparzer (1791–1872)
“The chuck wagon carries the food and utensils for the range kitchen. Man-at-the-pot is the first buckaroo to pick up the coffee pot when out with the chuck wagons. It becomes his duty to pour the coffee for the outfit. “Come and get her before I throw her out” is the time honored mess call.”
—Administration in the State of Neva, U.S. public relief program (1935-1943)
“You campaign in poetry. You govern in prose.”
—Mario Cuomo (b. 1932)