"Talk To Chuck" Campaign
On December 1, 2004, Euro RSCG New York announced it was chosen by Charles Schwab as its full-service advertising agency.
Starting in 2005, Charles Schwab launched a series of television ads. In a Slate magazine review, Ben Stuart, VP of Brand Strategy and Advertising for Schwab, said the cartoons force the viewer to focus on what he hears. The TV ads were produced by Euro RSCG and directed/animated by Bob Sabiston's Flat Black Films.
"Talk to Chuck" ads are also seen in print media, online, billboards, and visible in branch offices.
Read more about this topic: Charles Schwab Corporation
Famous quotes containing the words talk to, talk, chuck and/or campaign:
“Pray don’t talk to me about the weather, Mr. Worthing. Whenever people talk to me about the weather, I always feel quite certain that they mean something else.”
—Oscar Wilde (1854–1900)
“Radio put technology into storytelling and made it sick. TV killed it. Then you were locked into somebody else’s sighting of that story. You no longer had the benefit of making that picture for yourself, using your imagination. Storytelling brings back that humanness that we have lost with TV. You talk to children and they don’t hear you. They are television addicts. Mamas bring them home from the hospital and drag them up in front of the set and the great stare-out begins.”
—Jackie Torrence (b. 1944)
“This is the only “wet” community in a wide area, and is the rendezvous of cow hands seeking to break the monotony of chuck wagon food and range life. Friday night is the “big time” for local cowboys, and consequently the calaboose is called the “Friday night jail.””
—Administration in the State of Texa, U.S. public relief program (1935-1943)
“You campaign in poetry. You govern in prose.”
—Mario Cuomo (b. 1932)