Purposes of Canvassing
The above qualification notwithstanding, canvassing may be performed to achieve a combination of the following objectives. For example, a canvass focused on persuading people to vote for a particular candidate or ballot issue may also solicit funds and sign up new members to an organization:
- Identifying supporters (voter identification or voter ID) in preparation for a Get out the vote (GOTV) operation.
- Performing GOTV during an election, known as 'knocking up'
- Distributing information and printed materials
- Winning individuals by persuasion
- Fundraising
- Signing up new members
- Voter registration
- Educational Campaigning
- Campaign/Issue Visibility
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