History
Starting with the 2008 Championships (held in November 2007), the Canadian Curling Association picked two curlers from the winning team to represent Canada at the World Mixed Doubles Curling Championship.
The tournament was started in 1964. For the first two years it was held at the Royal Canadian Curling Club in Toronto, Ontario. The first championship was won by Ernie Boushy of Winnipeg, Manitoba with a record of 9-1.
The event was first sponsored by the Carling O'Keefe Brewery, which remained a sponsor until 1971. In 1973, Seagram Distillers became the new official sponsor, until 1983.
Up until 1995, the event was typically held in March, but was bumped up to January that year when Unitel became a sponsor. That was also the year that the "Season of Champions" event series was implemented, and the Page playoffs began to be used.
Unitel's parent company AT&T became the sponsor in 1997, a partnership that only lasted until 1998. The event was dropped as a Season of Champions event in 2004, and was no longer shown on television. The 2005 event was bumped up to November of the previous year, and the event has been held in November ever since, and is why the event is never held in the year it is billed as. In 2005, the page playoff system was dropped and replaced by a 3-team playoff.
Read more about this topic: Canadian Mixed Curling Championship
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