Management
The Casino is publicly owned by the Ontario Lottery and Gaming Corporation; a large portion of the profits are returned to the provincial government.
In December 2006, Harrah's announced that it would change the name of the casino to Caesars Windsor. The name switch coincided with a number of other significant changes, including a new 27-story hotel (the "Augustus Tower"), a 5,000 seat entertainment centre, and 100,000 square feet (9,300 m2) of convention space.
The changes were necessary to make the casino more desirable to U.S. gamblers. For a variety of reasons: 9/11 border security, closing of the exchange rate gap, a labour strike that closed the casino for a month in 2004, the popularity of the three Detroit properties, and provincial smoking ban, Caesars Windsor has failed to maintain its customer base from its peak years in the late 1990s. Before September 11, 2001, it was the most popular casino in the Detroit market. Efforts were made to make it a destination resort for tourists, and to reward clients of the Caesars brand, a high end name in gaming. Caesars Windsor reopened on June 19, 2008 and featured pianist Billy Joel who performed at the re-launch ceremonies to an invitation-only crowd.
Read more about this topic: Caesars Windsor
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