Promotion
To promote Butterfly, Carey made many live appearances. On November 12, 1997, on The Oprah Winfrey Show, Carey was interviewed about her split from Mottola and sang a live rendition of "Butterfly" and her hit "Hero". Carey also featured as a musical guest on September 21, 1997 on Saturday Night Live, performing "Butterfly" again, as well as the Spanish-inspired "My All". She made two appearances on The Rosie O'Donnell Show; she performed "My All" and on her return visit, sang "Close My Eyes" live for the first time. Carey also gave performances at awards shows, singing "My All" at the 1998 Blockbuster Entertainment Awards and "Honey" at the 1998 World Music Awards. In Europe, Carey made several promotional television appearances. In the United Kingdom, Carey performed "My All" and "Honey" on the Des O'Connor Show and Top of the Pops. In Germany, she sang "Butterfly" on Wetten, dass..? and performed on Japanese television.
Originally, Carey had not planned to tour, after receiving mixed reviews in the US for her Music Box Tour. However, after the album's release, many fans requested Carey to tour, especially in Asia and Australia. Therefore, Carey embarked on the Butterfly World Tour; her third head-lining tour and most extensive to date. The tour included eleven shows, four in Japan's largest stadium, Tokyo Dome, one in Taiwan, five in Australia and one in the United States. All 200,000 tickets for her Japanese shows sold out within one hour; the other ten shows also sold out. As part of her performance at the 50,000-capacity Aloha Stadium in Hawaii, Carey filmed a concert video, Around the World. The video was a compilation DVD which included parts of Carey's shows in Japan, Australia and Hawaii. The tour was a critical and commercial success. Both fans and critics praised the quality of the show and Carey's vocals.
Read more about this topic: Butterfly (Mariah Carey album)
Famous quotes containing the word promotion:
“I am asked if I would not be gratified if my friends would procure me promotion to a brigadier-generalship. My feeling is that I would rather be one of the good colonels than one of the poor generals. The colonel of a regiment has one of the most agreeable positions in the service, and one of the most useful. “A good colonel makes a good regiment,” is an axiom.”
—Rutherford Birchard Hayes (1822–1893)
“Parents can fail to cheer your successes as wildly as you expected, pointing out that you are sharing your Nobel Prize with a couple of other people, or that your Oscar was for supporting actress, not really for a starring role. More subtly, they can cheer your successes too wildly, forcing you into the awkward realization that your achievement of merely graduating or getting the promotion did not warrant the fireworks and brass band.”
—Frank Pittman (20th century)