Advertising
Burger Time uses the slogans "It's Burgertime!", and "More good food for the money". Their "Bigger Burger" is advertised as being larger than that of their competitors, while being sold at a less expensive price.
Read more about this topic: Burger Time (restaurant)
Famous quotes containing the word advertising:
“The susceptibility of the average modern to pictorial suggestion enables advertising to exploit his lessened power of judgment.”
—Johan Huizinga (1872–1945)