Brunel FM - Overview

Overview

Brunel FM was owned and operated by YMC Ltd, however it was a company in its own right. The station broadcast both local and networked programmes which covered Royal Wootton Bassett, Wroughton, Cricklade, Highworth, Purton and Swindon area. This made a total adult population reach (aged 15+) of around 150,000. The station's main local rivals at the time were Swindon 105.5, Heart Wiltshire and BBC Local Radio. The station's content was produced from studios on the Shrivenham Hundred Business Park 9 miles north east of Swindon, and was transmitted from the Blunsdon transmitter 2 miles north of Swindon. The station generated the majority of its revenue from on-air advertising. Brunel FM did not broadcast on DAB digital radio.

Brunel FM broadcast on 107.7 FM and streamed online at BrunelFM.com.

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